Sweet snacks hold a special place in the hearts of c-store customers. Travel seems to trigger indulgence in many who are on the road, ¡Hola! Churros® by J&J Snack Foods presses that trigger with the aroma of warm sugar cinnamon, and the light crunch that begs for a cup of coffee or dispensed beverage that drives bigger tickets.
“¡Hola! Churro Bites are one of our best sellers and are perfect for c-store operators,” says Norma Jean Abbattista, Vice-President of Foodservice Marketing. “These bite-size churros are very drivable and as easy as heat and serve for staff.”
The aroma, texture, and appearance of churros also triggers nostalgic feelings of childhood trips to county fairs, street festivals, and theme parks inside your c-store. “At J&J Snack Foods, we built our business by helping operators create delight for their customers and ¡Hola! Churros are one of our best examples,” says Abbattista.
According to NACS, the category of sweet snacks grew by more than 6% with gross margins of more than 45% in 2024. Churros continue to grow on menus, up 9% in just the past year and projected to grow another 28% by 20291.
The ¡Hola! Churros line includes chocolate-filled, fruit-filled and cream-filled churros as well as OREO® Churros2, made with real Oreo cookie pieces and cream filling. Check out the complete line of churros at the company’s website. You can request your free samples now.
1 Datassential, 2026
2 Oreo is a registered trademark of Mondelez
See how many ways you can delight your customers with our sweet and savory lineup of appetizers, entrées and desserts, along with kid-pleasing specialties for K-12.
