What non-fried appetizer grew the most in the past 12 months? You guessed it, pretzel bites (up 13%*)! New SuperPretzel® Bavarian Pretzel Bites are ready to set the standard for a deliciously easy way to take advantage of the trend.
“We evaluated other pretzel bites to make significant enhancements to our new bites,” says Norma Jean Abbattista, Senior Director of Marketing at J&J Snack Foods. “The quality of the dough we use and the look of hand-crafted scoring of each bite offers operators a new level of quality when they are served. We have a new production line to assure an ample supply as customers search for a reliable source of our new offering.”
SuperPretzel Bavarian Pretzel Bites are amazingly versatile for a menu. Served alone with a beer cheese or spicy aioli, these sharable appetizers are a crowd pleaser. Some operators are pairing pretzel bites with Caesar Salad while others are using them for loading with sauces, bacon bits, and green onions as an LTO. Steakhouses are replacing bread with these mouth-watering delights accompanying a rib-eye or T-bone for filet mignon. As a bar snack, these salted, bite-sized gems are unbeatable as an accompaniment for beer. As a grab and go snack, pretzel bites hold heat well without toughening the bread interior and are easy to prep.
“J&J Snack Foods is the market leader in all types of soft pretzels,” says Abbattista. “Some operators know us for our Bavarian BakeryTM Pretzel Sticks, or our Labriola® Pretzel Buns for burgers. Of course, our giant SuperPretzels® really began the trend toward soft pretzels in the foodservice business decades ago. It’s great to be a one-stop shop for anything soft pretzel. Customers love them. They are easy to prep and are highly profitable. That’s the perfect recipe for menu success.”
New SuperPretzel Bavarian Pretzel Bites are now available, Learn More.
See how many ways you can delight your customers with our sweet and savory lineup of appetizers, entrées and desserts, along with kid-pleasing specialties for K-12.
